The Miu Miu Croisière 2019 campaign film silhouettes its cast against archetypal vignettes of Paris – the Champs-Élysées, the Arc de Triomphe, the Centre Pompidou, the Folies Bergère and others. These scenarios are like picture-postcards, connecting to the transitory nature of the guests of the Hôtel Regina where the Miu Miu Croisière 2019 show was…
Month: November 2018
Selena Gomez for PUMA
The first collection designed by Selena Gomez for PUMA is not just a collection, but also a statement of strength and confidence for today’s girls. The most anticipated collection of the holiday season is here, Selena Gomez and PUMA® teamed up to create a one-of-a-kind assortment that has ‘strength’ stitched into every piece. For her…
Moncler with first boutique in Mexico City
Moncler marks a new and important phase in its retail development plan and announces the opening of its first boutique in Mexico City, strengthening its presence in the Americas In line with Moncler’s exclusive positioning strategy, the 180 square metres boutique distributed over a single floor is located inside the Artz Pedregal Mall, in the…
Abercrombie & Fitch Co and Operation Warm
Hollister Co., a division of Abercrombie & Fitch Co. (NYSE:ANF), and the global retail brand celebrating the spirit of endless summer, launched its annual campaign in partnership with non-profit organization, Operation Warm. Operation Warm is dedicated to helping families in need by providing brand new winter coats to children across the United States. 2018 marks…
Zara for customers from Mozambique, Namibia, Tanzania, Madagascar, Zimbabwe and Ghana
Zara‘s global women’s men’s and kids’ collections will be available online for the first time to customers in Angola, Cameroon, Congo, Ivory Coast, Senegal, Kenya, Mali, Mozambique, Namibia, Tanzania, Madagascar, Zimbabwe and Ghana, among others, starting tomorrow. Tomorrow, Zara will launch online sales through a dedicated worldwide online platform – www.zara.com/ww – thus bringing its…
Zalando’s Black Friday 4,200 orders per minute
Cyber Week gives reason to celebrate with new milestones achieved Preparations for Black Friday 2018 began immediately after the big day last year; and it’s paid off. In our deep dives with Campaign Strategy, Tech and Logistics, we discovered how the different teams collaborated to roll out Black Friday in all 17 markets. Zalando concluded…
HUGO BOSS and Porsche design cooperation
HUGO BOSS and Porsche – two global players with shared regional roots – will be joining forces in the future. Beginning next year, their cooperation will center on the two companies’ involvement in Formula E racing. In its capacity as an official partner to the sport, HUGO BOSS – which already boasts a long tradition…
Ashley Graham, Meghan Roche, Florence Clapcott - faces of David Yurman
In his first campaign as Chief Creative Officer, Evan Yurman commissioned longtime David Yurman collaborators Peter Lindbergh, Alex White, and David Lipman for a campaign that captures the beauty in everyday moments of life. Shot at the iconic GoldenEye Resort in Oracabessa, Jamaica, the campaign stars returning David Yurman model Amber Valletta, as well as…
Naomi Campbell + Burberry Christmas 2018 Campaign
Shot and directed by British artist and photographer Juno Calypso, the campaign explores celebratory Christmas traditions and rituals and is centred around a film entitled ‘Close Your Eyes and Think of Christmas’. The campaign features an all-star cast including Kristin Scott Thomas and M.I.A, who make their Burberry campaign debut, alongside previous campaign stars Matt…
Gabriel & Co + Max Mara cooperation
Gabriel & Co., the innovate leader of the engagement and fashion jewelry world, is honored to announce the next installment of their Designer Flash series featuring Ian Griffith, the creative designer behind the iconic Milan fashion house, Max Mara. Griffith is not your average designer; his aesthetic is rooted in the belief that a garment…